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  • Getting Started
    • Digital Strategy & Framework

      We design China-focussed digital strategies and organisational frameworks to ensure a successful roadmap. Channel identification, partnerships, content planning and brand strategy are all vital elements - the foundations must be laid to invite success.

      Digital Strategy
    • Commercial Valuation & Monetization

      We place material values across your digital media assets, including video, social media and sponsorship programmes. We create sponsorship packages with qualified media values in China to help you realise new value.

      Digital Strategy
    • China Digital Audit

      We analyse your performance, industry leaders, and benchmark to better identify areas for growth and improvement. These reports can be utilised to make internal decisions or hold teams accountable.

      Digital Strategy
    • Training & Education

      We produce ‘China digital & sports’ education to fully prepare your team to tackle China and its complex ecosystem. These tools can be utilised for ongoing assessment or further training.

      Digital Strategy
  • Going Deeper
    • Brand Activation

      Sponsors now demand more bang for their buck. We use creative digital storytelling with offline activations to draw a deeper connection with brand partners. Roadshows, live experiences, game features or one-off city adventures - we bring it life.

      Digital Strategy
    • Ticketing & Event Marketing

      We operate ticket promotion and sales distribution across China’s major ticketing outlets, including key invitations, marketing promotions and partner identification.

      Digital Strategy
    • Video & Live Streaming

      Video is more influential than ever. Give fans a genuine taste of your uniqueness by welcoming them inside your organisation's world. All In House - we have an experienced team of experts on production, direction and distribution.

      Digital Strategy
    • China Social Media & Digital Management

      We design industry-leading social media and digital marketing programmes in China. Through our partnerships with Weibo, WeChat and new upcoming platforms, we put you first and perfectly positioned to build a credible audience.

      Digital Strategy
    • Campaign Building

      We design digital campaigns that capture the imagination of China’s dynamic sports fans. Our team adopts a multi-platform strategy to drive follower growth and create brand awareness. Think video, UGC and social content to achieve maximum reach.

      Digital Strategy
    • PR Management

      We build press engagement to put your organisation in the public's eye. We deliver stories that resonate with China’s cultural relevance, patriotism and unique desire for status.

      Digital Strategy
    • Content Production

      Content is still the undisputed king. Through adopting high quality videos, flawless live streaming and unique social context, we deploy rich content programmes across China’s largest media platforms.

      Digital Strategy
  • Growth
    • Sponsorship

      Our partnership team is one of the most sought-after in China. For select clients, we take on the core sponsorship and partnership responsibilities, including partner identification, strategy and planning.

      Digital Strategy
    • Ecommerce

      Your ecommerce potential is our starting point. This includes a study of Tmall, WeChat, JD and QQ. We purchase master licenses, or simply provide the marketing engine to drive sales. Our back end delivers optimisation, customer service, product manufacturing and logistics.

      Digital Strategy
    • Fan Growth

      We take on mass fan growth strategies by designing rich social media programmes, supported with media and an inspiring China story - expect to witness growth across all metrics.

      Digital Strategy
    • Monetize

      We dive into your entire digital assets and identify areas to commercialise. Be it through direct advertising, larger distribution, sponsorships packages and partnerships - we put it all on the table.

      Digital Strategy

On your
Marks

We typically work on retainers or project based. Reach out to hear more.