Denis Green
China Sports Business Weekly | 15th March
Here are the top China sports business news stories you need to know from this week: MORE Sports Lands in China Sports lifestyle media...
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Denis Green
Mar 8, 2019
China Sports Business Weekly | 8th March
Here are the top China sports business news stories you need to know from this week: NBA and Alibaba Extend China Partnership The...
Denis Green
Mar 1, 2019
China Sports Business Weekly | 1st March
Here are the top China sports business news stories you need to know from this week: Nike Sponsors Tencent’s LPL US sports apparel giant...
Andrew Collins
Nov 2, 2012
TOTTENHAM HOTSPUR NOW ON CHINA SOCIAL MEDIA
We are proud to announce the official Tottenham Hotspur FC China social network accounts. The official voice was launched today across...
Andrew Collins
May 5, 2012
5 must-know facts about Chinese football fans
Chinese football fans – Who are they? They are a truly fascinating species, unique in many ways which set them apart from their...
DH.
Apr 11, 2012
Mailman launches ‘CHINA RED CARD’ : The definitive guide to a football club’s act
Leading Chinese digital company Mailman have just released the ‘must have’ guide to a football club wanting to make it in China’s...
Andrew Collins
Mar 7, 2012
Liverpool FC – The #1 most followed Premier League club on Sina Weibo
As of this week, Liverpool FC became the most popular English football club on China’s top social media network: SINA Weibo. Manchester...
Andrew Collins
Feb 9, 2012
Jeremy Lin: Weibo Sports Personality of the Week
NBA star Jeremy Lin multiplied his Weibo followers by 13+ in just 5 days. But…who is he? Jeremy Lin, Asian-American NBA player, increased...
Andrew Collins
Feb 8, 2012
GIVE YOUR CLUB A VOICE IN CHINA
Better late than never? This phrase does not apply to China. With interest in Sport at an all time high and with a dramatic rise in the...
DH.
Dec 25, 2011
MAILMAN DRIVE LIVERPOOL FC TO 100,000 FANS
This is a huge milestone for the club as it shows clear reward for their decision to target China and highlights the opportunity for...
DH.
Dec 16, 2011
The Mailman on Facebook
Check out the new and improved Mailman Facebook Page. We will be keeping you up to date with all the latest Mailman news, photos and...
DH.
Dec 6, 2011
Top 5 Social Media Campaigns #2
Over the coming weeks I’ll be sharing the Top 5 social media campaigns from the last 5 years. Here is number 2. Old Spice – The Man Your...
Andrew Collins
Nov 22, 2011
Job Vacancy: SOCIAL MEDIA MARKETER (Shanghai)
Mailman is looking to recruit 2 -3 full-time employees to manage digital marketing maintenance and development for HelloAmerica.cn and...
Andrew Collins
Nov 19, 2011
Confessions Of A Social Media Addict
Forgive me father for I have sinned… It has been 2 years since my last confession. When I first began using social media (Facebook to be...
Andrew Collins
Nov 8, 2011
Top 5 Social Media Campaigns #3
Over the coming weeks I’ll be sharing the Top 5 social media campaigns from the last 5 years. Here is number 3. Burger King – Whopper...
Andrew Collins
Nov 1, 2011
Top 5 Social Media Campaigns #4
Over the coming weeks I’ll be sharing the Top 5 social media campaigns from the last 5 years. Here is number 4. Drink Driving PSA –...
Andrew Collins
Oct 19, 2011
China Strategy x 3
People often ask me the same 2 questions. 1. What exactly is a Chinese Social Media strategy? 2. Has anyone ever told you look like a...
Andrew Collins
Sep 30, 2011
Radiohead Is Testing Weibo
UK super band Radiohead have set up their very own “weibo” account in China, which, translated into English, means “microblog.” The group...
Andrew Collins
Sep 17, 2011
WILL WEIBO TAKE OVER TWITTER?
Sina Weibo (Chinese twitter) is China’s leading microblogging site. Many believe it will soon become the #1 microblogging site globally....
Andrew Collins
Jun 18, 2011
China Social Media Agency of 2011 – Mailman
Mailman has successfully been awarded the China Social Media Agency of 2011. Albeit voted by members of our team, and with stiff...
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