Denis Green
China Sports Business Weekly | 29th June
Here are the top China sports business news stories you need to know from this week: FIBA Lands Global Partnership with TCL FIBA, the...
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Andrew Collins
Mar 9, 2018
China Sports Business Weekly | 9th March
Here are the top China sports business news stories you need to know from this week: Germany Sign NetEase as Exclusive Media Partner...
Andrew Collins
Mar 2, 2018
China Sports Business Weekly | 2nd March
Here are the top China sports business news stories you need to know from this week: Messi Becomes Brand Ambassador for Mengniu...
Denis Green
Feb 2, 2018
CCTV Announces 2018 FIFA World Cup Advertisers & Sponsors
China Central Television (CCTV), the exclusive broadcaster of the 2018 FIFA World Cup in Mainland China, has officially announced the...
Andrew Collins
Jun 27, 2014
The World Cup in 140 Characters
All around the world, brands are trying to leverage the popularity of the World Cup, many through social media strategies designed to...
Andrew Collins
Feb 8, 2012
GIVE YOUR CLUB A VOICE IN CHINA
Better late than never? This phrase does not apply to China. With interest in Sport at an all time high and with a dramatic rise in the...
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