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China Sports Business Weekly | 17th September
Advantage US Open 🎾; Trending Raducanu 📈; Depleting Evergrande 📉
Denis Green
Sep 17, 2021


China Sports Business Weekly | 26th March
International brands face China backlash over Xijiang statements, the CBA agrees deals with Weibo and Sportradar.
Denis Green
Mar 26, 2021


NFL's Tencent Model Gives China Fans the Perfect Offering
The National Football League (NFL) has delivered the perfect offering to fans in China with its first-ever subscription package.
Michael Lin
Sep 23, 2020

The three ways the NFL interacts with their global audience digitally and what teams can learn
We explore three key ways that the NFL has used to engage its global audience digitally
Nic Makepeace
Sep 17, 2020


China Sports Business Weekly | 11th September
ITTF identifies China as hub for World Cups, NFL launches first Tencent subscription, NBA Cares produces charity live stream
Denis Green
Sep 11, 2020
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