🏆 Shinai Sports lands Women’s World Cup | ⚽ BVB opens first China academy

Five significant observations from the Games that provide valuable takeaways for the sports industry.

Red Card report 🚀 | Women’s ⚽ in demand | China’s future ⭐ ⭐

🥇Golden Gu Crashes Internet | 🎿 Winter’s Great Goods | 🏂 Special Su Yiming

FIFA Club World Cup goes multi-platform | Kuaishou is Olympics-ready | 2022 digital predictions

China’s industry drop 📉 | Beijing’s bubble begins ✔️ | Anta’s big 2021 📈

Beijing’s on track 🛤️ | Bilibili’s FA Cup 🏆 | Hockey’s China inclusion ✅

Kuaishou’s Olympics content boost; DRL’s new innovation partner; MLB’s first baseball lesson

NBA gets fit 🏀; Spectators for Beijing ⛷️; UFC hits the road 🛣️

NHL stars align for Beijing; Man Utd pops up in Shanghai; CMG retains Olympics rights

iQiyi Sports lands Premier League rights, Beijing Olympics venues near completion, BVB concludes another successful virtual China tour.

Xiaohongshu in Tokyo, OPPO’s sports spree, Tencent’s troubles

Bach confident Beijing 2022 will transform winter sport, Eileen Gu makes history at X Games